22nd consecutive year of recognition
For the 22nd consecutive year, connectFirst Credit Union (connectFirst) has once again been recognized as one of Canada’s Best Managed Companies.
As a platinum recipient of this award, connectFirst is in the company of a select few organizations. Further, connectFirst continues to hold the title of being the first credit union to ever achieve this milestone.
“The last year has put all our teams to the test as we collectively worked towards re-inventing our credit union to deliver on our vision of doing what’s right for every member,” says Paul Kelly, chief executive officer, connectFirst Credit Union. “In our award application, we shared how even during a global pandemic and unprecedented economic turmoil in the Alberta economy, we stayed true to our credit union values and focused on delivering a unique member experience, completing a complete and foundational technology transformation.”
With the launch of its new brand in May 2021, connectFirst is well positioned to continue serving Albertans, as one of the largest credit unions in the country.
About Canada’s Best Managed Companies
Established in 1993, Canada’s Best Managed Companies is one of the country’s leading business awards programs recognizing Canadian-owned and managed companies for innovative, world-class business practices. Winners are an important engine of economic growth for being adaptable and sustainable in a global market. Applicants are evaluated by an independent judging panel made up of judges from Deloitte, CIBC, Canadian Business, Smith School of Business and MacKay CEO Forums. Best Managed companies share commonalities that include an emphasis on culture and people, innovation, sustained performance and strong financial results. For more information, visit bestmanagedcompanies.ca.
About connectFirst Credit Union
connectFirst Credit Union, one of the largest and most successful credit unions in Canada, is a full-service financial institution with over $6 billion in assets under administration. connectFirst employs 750 Albertans who provide a range of financial products and advice in more than 40 communities across central and southern Alberta. It serves 128,000 members through a community-focused approach to banking.